Spotify rebrands reside audio streaming service By Reuters

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© Reuters. FILE PHOTO: The Spotify emblem hangs on the facade of the New York Inventory Trade as the corporate lists its inventory with a direct itemizing in New York, U.S., April 3, 2018. REUTERS/Lucas Jackson/File Picture

(Reuters) – Spotify Know-how SA (NYSE:) on Tuesday re-branded its reside audio-streaming service to Spotify Stay and introduced a slew of latest content material by prime artists, because it doubles down on the format at a time when digital occasions proceed to draw audiences.

Rolled out in June 2021 as Spotify Greenroom, the service will likely be obtainable as a stand-alone app and as a livestream perform on the principle Spotify app.

Listeners can tune into reside programming and participate in reside chats by the creator or artist’s Spotify web page, the corporate mentioned in a blogpost.

As a part of the roll-out, music group Swedish Home Mafia will beam a DJ set on April 15 and comic Hasan Minhaj will launch a live-streamed podcast on NBA playoffs beginning Might.

The reveals will likely be obtainable in choose markets, the corporate mentioned.

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