HBCU supporter and Vegan enterprise proprietor, NBA level guard Chris Paul has expanded his enterprise portfolio with a brand new line of plant-based snacks named Good Eat’n.
The Phoenix Suns basketball participant has partnered with Gopuff to launch the plant-based snacks at the moment obtainable on the Gopuff app.
“As somebody with a plant-based food regimen who loves flavorful meals, I do know first-hand that it may be troublesome to search out scrumptious and approachable plant-based alternate options to your favourite snacks,” mentioned Paul in a written assertion.
“I’m thrilled to announce this new model with Gopuff that makes plant-based snacks simply obtainable with flavors that attraction to the lots.”
The brand new line of meals tries to match the kind of snacks we’re used to consuming however solely utilizing plant-based substances. The number of Good Eat’n consists of chips, popcorn, puffs, and rinds.
With an initiative to create higher snacks which can be wholesome, Good Eat’n has flavors that embody Scorching Scorching Puffs, Cinnamon Sugar Mini Donut Puffs, Nacho Cheeze Tortilla Chips, Large Dill Ranch Tortilla Chips, Cookies N Creme Popcorn, Carolina Model BBQ Popcorn and Traditional BBQ Porkless Rinds.
The packaging for the Good Eat’n model was finished by a Black and female-founded and led studio, Utendahl Artistic.
“Creating this completely new product line with Chris exhibits Gopuff’s confirmed means to not solely launch merchandise on its platform, however to function a real incubator for manufacturers,” mentioned Yakir Gola, Gopuff co-founder and co-CEO. “As a long-time accomplice, Chris deeply understands the right way to leverage Gopuff’s platform to satisfy the evolving wants of the fashionable shopper. His ardour and dedication to a plant-based life-style, together with the integral, hands-on function he’s performed in creating this model since day one has been a labor of affection. We’re excited to broaden our partnership with Chris and introduce Good Eat’n.”
That is the newest collaboration with a plant-based firm for Paul. Earlier this summer season, Paul partnered with Koia, a 100% plant-based beverage firm, and his nonprofit clothes line, Assist Black Faculties. The collaborative effort launched a limited-edition launch of Koia Protein Cinnamon Horchata. The low-sugar, plant-based protein shake encompasses a customized Chris Paul packaging. The drink is out there completely on Walmart.com. Koia plans to donate 100% of income from gross sales of the protein shakes to the Chris Paul Household Basis to help scholar scholarships at HBCUs.
