Melbourne-based social media enterprise Linktree has $152 million (US$110m) in a elevate that values the enterprise at $1.8 billion.
The contemporary capital comes 12 months after its $59 million Sequence B.
Linktree has been worthwhile since launch in 2016 and had bootstrapped till 2020, having first raised capital in October of that 12 months with a $15 million Sequence A.
The brand new spherical was as soon as once more led by current buyers European VC Index Ventures, and New York’s Coatue Administration (who led the final 12 months’s elevate), together with native funds AirTree and Perception Companions. US agency Greenoaks, which has invested in fellow Melbourne tech unicorn Airwallex additionally joined the deal.
The enterprise is now seeking to tackle round 200 to 300 over the subsequent 12 months within the US and Australia.
Linktree is a device to optimise the web presence of a celeb, firm or blogger, curating content material throughout social media websites reminiscent of Instagram, Fb, YouTube and Twitch, sending viewers to different websites, or an e-commerce retailer.
The platform got here below hearth from intercourse employees and grownup content material creators in January this 12 months following a crackdown by the link-organising service that noticed most of the grownup entertainers banned with out warning.
An organization spokesperson advised Startup Day by day on the time that whereas many intercourse employees use Linktree, adhering to the corporate’s authorized and group requirements pointers, however they can not promote actual life sexual providers.
“Per our firm’s insurance policies, Linktree banned a small variety of accounts which stemmed from sharing a URL that violated Neighborhood Requirements by sharing commercials for the sale of real-life sexual providers,” the spokesperson mentioned.
The enterprise has reportedly doubled its person numbers to greater than 24 million now over the past 12 months, claiming to have round 40,000 signups each day.
Different buyers within the enterprise embody Afterpay co-founder Nick Molnar, LinkedIn govt chairman Jeff Weiner, former Bumble exec Michelle Kennedy and former Slack exec April Underwood.
