Jane checked out me and sheepishly requested, “What do you suppose?”
I stared at her web site, then at her, and again to her web site, I realised my jaw was on the ground. How might I say one thing good about her web site? How might I clarify that the design in entrance of me belonged within the scrap pages, not to mention on the web?
It’s the perils of being a former web site designer. Each individual needs your ideas on their web site. Jane, the good friend in query, opened an internet vogue equipment boutique virtually a 12 months in the past.
To at the present time, it has solely generated three gross sales. Not nice.
By the point she got here to speak to me, she was practically in tears. Not solely had she spent hundreds of her mom’s cash (sure, a mortgage she shortly wanted to pay again) on the start-up, however she was all of her future enterprise plans taking place the bathroom.
Every part she was doing to set herself up for the longer term was abruptly vanishing earlier than her eyes.
I felt for her. As a favour, I seemed by way of her web site and instantly noticed the…
