In a society the place some nonetheless consider that coaches don’t earn cash or have success, Juliana Garcia makes her mark and proves that isn’t true. Born and raised in Colombia, Juliana believed that getting cash required laborious work as a result of her mom instilled that in her since she was a baby.
After initially expressing curiosity in teaching, nevertheless, somebody as soon as instructed her that coaches don’t earn cash and don’t have success, so she put it off for some time, finally shifting to America to chase the American Dream. Sadly, she ended up with $30,000 price of debt earlier than she lastly determined to begin a enterprise to assist others magnetize and monetize their message to draw excessive ticket purchasers.
Juliana knew that being a coach requires a particular reward, and that the majority coaches are nice at what they do, however must have the appropriate phrases to say to get purchasers and assist them. So, whereas working with private growth manufacturers and implementing complicated funnels into her enterprise, she got here up with the concept of sharing her message and speaking with others in essentially the most genuine manner attainable. It has since helped her naturally acquire natural purchasers who select to return to her for teaching steering.
Whereas offering teaching steering, Juliana developed a signature trademarked system, The Magnetize and Monetize Methodology, to assist coaches make clear their message and appeal to premium purchasers in three key steps:
This Latina Founder Trains The Prime Coaches In How To Make Tens of millions | Stephanie Burns
Elixer Media Co.
1. Unlock Your Distinctive Brilliance
Juliana believes step one is discovering what makes a coach totally different from the remaining and getting individuals to wish to work with them. Every particular person has distinctive traits that may get them to the place they wish to be.
“As an alternative of what everybody else is doing, take a look at the place the hole is between you and each different coach, and create a brand new class for your self. First, perceive who the empowered model of your previous elevated shopper is and deal with their traits; character traits, the issue they sought you out to resolve, and if they’re in the appropriate level of their journey that you would be able to can help them. Second, tailor your signature technique, completely to that kind of particular person. And eventually, carry your distinctive, genuine persona to your messaging by explaining the issue and the answer in a manner that makes you undeniably related to them.”
2. Create Magnetic Content material
As soon as coaches know what makes them totally different, they will use magnetic content material that exhibits vulnerability and comprises truthful and relatable data that connects them with their viewers.
“There are three sorts of content material that create a magnetic impact in your viewers. The primary kind of content material is exposing your reality by sharing private tales about what you’ve realized. Your journey ought to go away them with the teachings you’ve acquired to allow them to implement them too. Placing your stake within the floor and sharing what you do and what you don’t consider in, will appeal to your perfect group. The second kind is educating your group. You do that by breaking down their drawback, normalizing it, and providing up new options that may go away them with the takeaways that hold them engaged and following you for extra. And the third kind is to entertain them! Individuals comply with others who’re entertaining, enjoyable, and human. Consider your self because the star of a actuality present and you’re inviting them into your life, you don’t have to show every part, however you must give them a glimpse of you as a human. It’s how individuals will really feel reference to you.”
3. Monetize Your Affect
The third step of the system includes constructing an viewers and utilizing a course of to pre-qualify and pre-motivate the appropriate purchasers to maneuver them by way of the shopping for journey.
“Be sure to are distributing your content material in the appropriate locations, aka: the place they hang around on-line. As soon as individuals begin elevating their hand to be taught extra about work with you, it’s essential to carry their hand by way of the shopping for journey. Give them a way of security in working with you by offering testimonials, sharing your course of and a few previous shopper outcomes. This makes it simpler for them to say sure. Gross sales can really be a extremely lovely course of, and will be an intimate second between you and a brand new shopper as a result of they’re sharing their hopes and desires with you. So making a secure area for them to be susceptible permits them to calm down and belief you.”
Garcia’s on a mission to redefine the business whereas proving that getting cash as a coach isn’t laborious, however it does contain utilizing the appropriate phrases and clarifying your message to draw excessive ticket purchasers.
