Indie label company Merlin has inked a partnership with South Korea-based music streaming app FLO.
FLO was launched in 2018 by South Korea-headquartered Dreamus Firm, a consolidated subsidiary of SK Sq., an funding enterprise arm of South Korean conglomerate SK Group, and in cooperation with music labels reminiscent of JYP Leisure and SM Leisure.
FLO at the moment has over 8.5 million listeners in South Korea on digital music companies, says Merlin.
The service is barely obtainable in South Korea.
FLO customers will now have entry to music from Merlin members, together with Hong Kong-based Euphoria Media, Latin American on-line digital distributor FaroLatino, Brazilian regional music and leisure platform Sua Música, and California-based, indie label Hopeless Data.
Merlin now has offers with almost 40 digital companies, together with companions like Adaptr, Apple, AWA, Boomplay, Deezer, FLO, JioSaavn, JOOX, KKBox, Lickd, Meta, NetEase, Pandora, Peloton, Snap, SoundCloud, Spotify, Tencent, TikTok, TREBEL, Triller, Twitch and YouTube Music.
Merlin says that it added almost 33 members in 2021, together with 10 new members from throughout Asia.
In the identical yr, African music streaming service Boomplay and Merlin agreed an growth of their licensing settlement, which prolonged the provision of Merlin members’ music catalog to 47 further international locations in Africa.
Amazon-owned livestreaming platform Twitch additionally not too long ago struck a strategic partnership take care of Merlin.
“It offers us nice pleasure to have the ability to supply extra various music to FLO customers.”
Jacob Jaejoon Kim, FLO
Jacob Jaejoon Kim, Headquarter Supervisor, FLO, mentioned: “It offers us nice pleasure to have the ability to supply extra various music to FLO customers by means of this take care of main international music licensing accomplice Merlin.
“This contract with Merlin shall be remembered as probably the most necessary milestones as FLO strives to make extra various artists and songs obtainable to Korean music lovers.”
“We’re thrilled to accomplice with FLO as Merlin’s first direct deal in Korea.”
Jeremy Sirota, Merlin
Jeremy Sirota, CEO of Merlin, added: “We’re thrilled to accomplice with FLO as Merlin’s first direct deal in Korea.
“This partnership will assist our members have interaction new followers throughout Korea, whereas delivering larger entry to our members’ wide-ranging music from around the globe.”Music Enterprise Worldwide
