In February, we instructed you that Pophouse, the Swedish leisure firm led by former Common Music Sweden boss Per Sundin, was planning to spend money on music rights.
Right now, (March 29) the corporate has introduced its entrance into the rights acquisition house by absolutely buying the grasp recordings and publishing catalogs of digital music stars Swedish Home Mafia (together with their author’s shares).
The settlement, for an undisclosed sum, additionally consists of the complete acquisition of the masters and publishing of Axwell^Ingrosso.
As well as, Pophouse says that it’ll kind what it calls a “first-of-its-kind” three way partnership with the group’s members to develop and amplify the Swedish Home Mafia model worldwide.
Alongside as we speak’s acquisition information, Pophouse has additionally revealed that it’s increasing the corporate’s sights past Sweden, to the US and UK markets, and has appointed music trade veteran and former Capitol Music Group Chairman & CEO Steve Barnett to its Funding Advisory Committee.
In response to a media assertion, Barnett has been “charged with main the corporate’s focused outreach with US and UK-based rights-holders to spend money on and collectively construct upon the legacies of iconic leisure manufacturers”.
Barnett’s appointment at Pophouse comes simply over after he introduced his retirement (on December 31, 2020), following a 50-year profession within the music enterprise, together with eight years on the helm of CMG.
Pophouse was shaped in 2014 by ABBA member Björn Ulvaeus and EQT Founder and Chair of the EQT Board Conni Jonsson as a enterprise when the corporate created the world-renowned ABBA Museum in Stockholm.
The corporate has since expanded into quite a few different endeavors in Stockholm, Sweden, together with: Area, claimed to be the most important gaming heart on the earth; Pippi on the Circus, a musical primarily based on Astrid Lindgren character Pippi Longstocking, housed within the firm’s Cirkus area; and Nordic podcast home Excellent Day Media.
Pophouse can be the lead investor behind the ABBA Voyage venture at a custom-built area in London, which is able to home a year-round ABBA Voyage live performance beginning in Could this yr, that includes avatars of the group accompanied by a 10-piece dwell band.
Swedish Home Mafia entice practically 19 million listeners a month on Spotify, and have amassed billions of mixed streams and views.
The group will launch their debut studio album, Paradise Once more, on April 15 via Republic Information. They not too long ago had a success with Sacrifice on The Weeknd’s new album, Daybreak FM.
The trio will embark on their Paradise Once more World Tour in July, headlining main festivals and area venues via November.
“I’m thrilled to be becoming a member of them and the whole Pophouse group as we forge new partnerships on behalf of artists within the US, UK and past.”
Steve Barnett
Steve Barnett stated: ”I’ve recognized Per and Johan for a few years, and have labored carefully with them on so many endeavors on behalf of artists.
“I additionally had the pleasure of serving to to relaunch the illustrious ABBA catalog in America at Capitol, and [ABBA member and Pophouse founder] Björn Ulvaeus is solely one of the crucial inventive and forward-thinking artists and executives within the historical past of our enterprise.
“I’m thrilled to be becoming a member of them and the whole Pophouse group as we forge new partnerships on behalf of artists within the US, UK and past.”
”Swedish Home Mafia is a groundbreaking trio that introduced membership music to stadiums all over the world, and so they proceed to pave the best way in up to date digital and dance music.”
Per Sundin, Pophouse
Pophouse CEO Per Sundin added: ”Swedish Home Mafia is a groundbreaking trio that introduced membership music to stadiums all over the world, and so they proceed to pave the best way in up to date digital and dance music.
“We’re so excited to be partnering with them to inform that story for generations to come back.
“Whereas our landmark settlement with them entails the acquisition of the recordings and publishing of their again catalog, it’s our first-of-its-kind three way partnership with the band’s members that exemplifies the varieties of partnerships we’re pursuing in our focused enlargement.”
“It feels nice for us to associate up with an organization like Pophouse that can do far more than merely purchase our inventive work.”
Swedish Home Mafia
Swedish Home Mafia stated: “It feels nice for us to associate up with an organization like Pophouse that can do far more than merely purchase our inventive work.
“Pophouse will make investments funds, know-how and assets to convey our music into areas of leisure the place it hasn’t been earlier than and for brand spanking new audiences to find our legacy.”
”For Pophouse, an acquisition is simply a place to begin within the relationship.”
Johan Lagerlöf, Pophouse
Pophouse Head of Investments, Johan Lagerlöf, stated: ”For Pophouse, an acquisition is simply a place to begin within the relationship.
“We’re right here to take a position additional in brand-building actions that amplify artist legacies to new audiences and develop new income streams as we’ve accomplished so efficiently in our different endeavors.
“Pophouse isn’t changing any present stakeholder, however is becoming a member of forces with artists’ present groups and companions to develop the enterprise for all.”
In February, Pophouse introduced that Catherine Powell and Alexandra Lutz have been becoming a member of its Board.
Different Pophouse board members embrace the agency’s Chairman and former Manchester United govt, Michael Bolingbroke, who’s Govt producer for ABBA Voyage.Music Enterprise Worldwide
