Common’s Web3 label 10:22PM simply purchased a Bored Ape NFT for over $350,000… and says it is going to function the supervisor for digital band, KINGSHIP
Common‘s “Web3” label 10:22PM has bought a Bored Ape NFT (Bored Ape #5537).
In a press launch saying the acquisition, UMG says that the feminine digital character, “named Supervisor Noët All”, will function the supervisor for 10:22PM’s digital NFT band, KINGSHIP.
The band’s characters are additionally from Bored Ape Yacht Membership, and was launched by UMG in November.
10.22pm is a UMG subsidiary that was arrange by former Sony exec Celine Joshua with the preliminary intention of signing artists, social media influencers and digital media creators with a deal with creating multimedia content material.
UMG says that the label now discovers and develops artists, manufacturers, digital creators and mental property.
UMG says that 10:22PM’s buy of the NFT makes it the primary label at a significant music firm to personal “one of many standard NFT characters and turn out to be a member of the Bored Ape Yacht Membership Group”.
In accordance with the transaction historical past on OpenSea, the NFT was purchased for 125 ETH (roughly $351,000 at present alternate charges).
On the time of the transaction, 125 ETH was value $360,000.
Bored Ape NFTs can command hefty value tags. One was bought for over $2.8 million in January.
The Bored Ape Yacht Membership is a set of 10,000 Bored Ape NFTs, described as “distinctive digital collectibles dwelling on the Ethereum blockchain”.
A Bored Ape NFT doubles as a Yacht Membership membership card, granting entry to members-only advantages.
With KINGSHIP, 10:22PM says that it’ll information the group in creating and releasing new music, NFTs, community-based merchandise, activations and experiences within the metaverse.
This, in flip, claims 10:22PM, will “kick off a brand new technology of artist, fan and group engagement”.
10:22PM additionally launched KINGSHIP’s official web site and Discord at present.
“We hope to make the KINGSHIP universe as entertaining and immersive as attainable, whereas concurrently constructing worth for holders.”
Celine Joshua, 10:22PM
Celine Joshua stated: “We now have been extremely busy creating KINGSHIP since our preliminary announcement and I’m so excited to introduce Supervisor Noët All, one in all many new characters that will probably be becoming a member of the KINGSHIP universe.
“Because the supervisor of the group, Supervisor Noët All will assist drive the storyline and permit us to speak with the group.
“We hope to make the KINGSHIP universe as entertaining and immersive as attainable, whereas concurrently constructing worth for holders.
“With the launch of KINGSHIP’s official Discord, the group can have a house the place members can work together with each other and get all the most recent updates on KINGSHIP’s journey, together with find out how to entry the allowlist. Keep tuned, there’s a lot to come back.”Music Enterprise Worldwide
