Sarah Jones has been promoted to Common Supervisor of Warner Music Group-owned live performance discovery service Songkick.
Primarily based out of Songkick’s headquarters in London, Jones will report back to Benjamin Clean, President of WMG’s Media Enterprise.
Songkick was acquired by Warner Music Group in 2017.
Jones might be stepping in for Songkick’s present Managing Director, Invoice Ashton, who might be leaving the enterprise on the finish of March.
Ashton has been with WMG for over a decade, working in senior positions throughout WMX earlier than becoming a member of Songkick.
Jones joined Songkick in 2018 as Industrial Director, earlier than being promoted to VP, Industrial in 2021.
Previous to becoming a member of Songkick, she labored on the BBC for 14 years, the place she headed up its world partnership technique throughout its video and podcast portfolio.
Simon McCabe, who joined Songkick in 2021, has additionally been promoted to VP, Expertise, WMX Media, WMG’s subsequent era providers division that connects artists with followers and amplifies manufacturers.
His key focus might be to proceed to construct on Songkick’s core enterprise and suite of artist advertising and marketing instruments.
Simon has 20 years’ expertise in start-ups and has labored in a number of CTO roles.
Jones, in the meantime, will oversee the launch of Songkick Campaigns.
The advertising and marketing service is a “first of its form”, says the corporate, and permits for direct and bespoke fan messaging.
It additionally permits tour entrepreneurs to have management of the right way to activate advertising and marketing campaigns and promote excursions on to followers.
“I’m elated to have the chance to take up this function at Songkick.”
Sarah Jones, Songkick
Sarah Jones, Common Supervisor of Songkick, mentioned: “I’m elated to have the chance to take up this function at Songkick.
“After an extended hiatus, stay music is lastly again in a giant manner and we’re already seeing a 50% enhance in followers indicating their intent to attend live shows, compared to pre-covid instances.
“Our groups are extra prepared than ever earlier than to help followers and artists, wherever they’re on the earth, as they enterprise again to the stay music expertise as soon as once more.”
“Sarah’s monitor file is unimaginable.”
Benjamin Clean, WMG
Benjamin Clean, President of WMG’s Media Enterprise, added: “Sarah’s monitor file is unimaginable and I can’t consider a greater particular person to take the reins of Songkick.
“I’m unhappy to see Invoice depart, and I wish to thank him for all he’s performed and for leaving the enterprise on such a excessive.
“When stay music grinded to a halt, Sarah and Invoice had been central to the enterprise pivoting and discovering new methods to interact our audiences and artists.
“I’m excited to see Sarah and the staff speed up the Songkick mission of enabling artists to strengthen and deepen their relationship with a rising world viewers of passionate engaged followers”Music Enterprise Worldwide
